Ireland's Official ATA Electronics Distributor — Pulsar Europe
📞 +353 87 283 5120 Get a Quote
Taximeters
PRIMUS RS-01 — Mirror Mount PRIMUS S-01 — Dashboard PRIMUS MIRROR — 5-Button GLEIKE — Classic
Printers & Signs
Power Print 2.0 — NEW ★ ATA Power Print HD Air Glide 2 Roof Sign Magnetic Glass Roof Pad
Services
Door Branding Fleet Software Installer Network FAQ Flexible Finance Contact / Call Us
Delivering French Quality Across Ireland

Premium Taxi Equipment
Built to Last

Pulsar Europe supplies, programmes and verifies ATA Electronics taximeters across the Republic of Ireland. NTA type-approved. Pre-programmed with the Irish national tariff. Nationwide installer network. One call handles everything.

NTA Type-Approved All Models Pre-programmed Irish Tariff 3-Year Warranty Nationwide Installers Applus Verification Handled Flexible Payment Options
1977
ATA Founded
200K+
Meters Worldwide
<2.5%
Warranty Return Rate
15yr
Rated Operating Life
Coming Soon to Ireland

ATA Fleet Management
Software

ATA's cloud-based fleet management platform is coming to the Irish market through Pulsar Europe — and it is set to redefine how Irish taxi operators run their fleets. This is not a basic GPS tracker. This is enterprise-grade taxi operations software, developed by ATA's highly dynamic team of young French engineering minds who are actively modernising every aspect of the taxi driver and fleet operator experience.

Real-time vehicle tracking, intelligent driver management, remote taximeter configuration, fare analytics, and seamless integration with every ATA taximeter in your fleet — all from a single cloud dashboard accessible from any device. Whether you're running two cabs or two hundred, the platform scales with you.

The system also provides direct support channels for drivers and installers — a living, breathing back-end ecosystem that moves with the industry. Register your interest now and be first to know when it launches in Ireland.

Learn More & Register → Speak to Us
ATA Cloud Platform
Cloud Taxi Management
Coming to Ireland via Pulsar Europe
Real-time fleet tracking
Remote taximeter configuration
Driver management portal
Fare & revenue analytics
Installer & fleet operator support
Scales from 1 to 200+ vehicles
ATA Electronics
The Primus 2.0 Range

ATA Taximeters

Every ATA taximeter we supply is NTA type-approved, pre-programmed with the current Irish national tariff, and backed by a full 3-year manufacturer's warranty. Programmed, calibrated and verified right here in Ireland by Pulsar Europe — Ireland's only authorised ATA distributor.

Coming Soon
New Premium Mirror Meter

Full glass. No bezel. High-definition digital display with wireless connectivity and app integration — building on everything that made the RS-01 Ireland's favourite. Something truly beautiful is coming.

REGISTER INTEREST
Notify Me →
Complete Your Setup

Printers, Signs & Accessories

Everything to complement your taximeter — all sourced, installed and supported by Pulsar Europe across Ireland.

NTA Legal Requirement

Taxi Door Branding

Under NTA regulations, every licensed taxi in Ireland must display approved door branding — your vehicle licence number with the Transport for Ireland logo on both front doors. It's not optional, and it's not something to cut corners on. Pulsar Europe is an authorised supplier of NTA-compliant taxi door branding, fitted by trained technicians nationwide.

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Authorised Supplier

We are an NTA-authorised supplier of taxi door branding. Your signage is legally compliant from day one — no question marks at inspection.

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Premium Cast Vinyl

We use only professional-grade cast vinyl — the same material used in commercial fleet graphics. It conforms to door curves, resists UV fading, and lasts years not months.

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Nationwide Fitting

Our trained fitters cover Dublin, Cork, Galway, Limerick, Waterford and beyond. Combine with your taximeter installation for a single hassle-free appointment.

⚠️ The problem with cheap vinyl

Budget calendered vinyl is tempting — until it starts bubbling on door curves within months, peeling at the edges in Irish weather, fading to an embarrassing shade well before your next inspection, and leaving stubborn adhesive residue that's a nightmare to remove. Cheap vinyl costs more in the long run. Professional cast vinyl, fitted by a trained installer, looks right from day one and stays right.

Full Details & Enquire →
NTA Compliant

Every door branding kit we supply meets the full NTA specification — vehicle licence number, Transport for Ireland logo, correct dimensions and placement.

Bundle & Save

Combine door branding with your taximeter installation for one appointment, one invoice, and a fully compliant cab in a single visit. Call us to discuss.

Call +353 87 283 5120
ATA Power Print 2.0 HD Thermal Printer 2025
Discontinued — Fully Supported

Power Print HD

The Power Print HD has been discontinued from new production, replaced by the Power Print 2.0. However, Pulsar Europe continues to provide full after-sales support for every Power Print HD currently in service across Ireland — spare parts, thermal paper rolls, servicing and technical assistance are all available. Your unit is not going anywhere.

Pairs natively with the PRIMUS RS-01, S-01, MIRROR and GLEIKE. If you're looking at a new purchase, the Power Print 2.0 is the current model — ask us about it.

Power Print HD — Support Power Print 2.0 — New ★
Why ATA Electronics?

Built in France.
Trusted in Ireland.

ATA Electronics, based near Aix-en-Provence in the south of France, invented the world's first fully electronic taximeter in 1977. Nearly fifty years on, they remain one of the most innovative taxi solutions companies in existence — a highly dynamic team of exceptionally talented young French engineers, actively working to improve the taxi driver's experience and moving decisively with the times.

ATA's back-end systems are not static products. They are living platforms — continuously developed, continuously improved, with deep support structures for drivers, installers and fleet operators built directly into the technology. ISO 9001 certified, OIML compliant, with over 200,000 meters sold worldwide and a warranty return rate below 2.5%.

In Ireland, Pulsar Europe is ATA's only official distributor. We don't just sell you a meter — we programme it to the current Irish national tariff, bring it through Legal Metrology verification with Applus, and have it installed by trained technicians across the country. One call handles everything.

Find Your Local Installer
1977
Year ATA was founded
200K+
Taximeters sold worldwide
<2.5%
Warranty return rate
15yr
Rated operational life
ATA Electronics Logo
ATA Certifications
ISO 9001 Certified Manufacturing
OIML Metrological Compliance
NTA Type Approved — All Models
Legal Metrology Ireland Compliant
EU Certified Equipment
More Than Just Taximeters

Full Taxi Equipment Supply

Pulsar Europe is not just an ATA taximeter distributor. We supply a broad range of taxi and private hire equipment — everything you need to run a properly equipped, fully compliant cab. From safety equipment to in-car tech, we source it, we supply it, and we can have it fitted at the same appointment as your meter.

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CCTV Cameras
🧾
Till Rolls
🪙
Coin Holders
🔥
Fire Extinguishers
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First Aid Kits
⚠️
Warning Triangles
🔦
Hand Torches
🚕
Door Branding
💡
Roof Signs
🖨️
Receipt Printers
🧲
Magnetic Mounts
📱
Accessories

If you need it for your cab, ask us. Call +353 87 283 5120 and we'll source it.

Nationwide Installer Network

Pulsar Europe works with a network of trained and approved taxi equipment installers across the Republic of Ireland — Dublin, Cork, Galway, Limerick, Waterford and beyond. No matter where you're based, there's a qualified technician who can fit, programme and verify your meter to Legal Metrology standards. We also offer flexible payment options to spread the cost of your equipment. Learn about finance options.

Find an Installer
Frequently Asked Questions

Common Questions About ATA Taxi Meters in Ireland

What ATA taxi meters are approved for use in Ireland? +
All ATA taximeters supplied by Pulsar Europe are NTA type-approved for use in Ireland, including the PRIMUS RS-01 mirror meter, the PRIMUS S-01 dashboard meter, the PRIMUS MIRROR 5-button model, and the classic GLEIKE. Each meter is pre-programmed with the current Irish national tariff and must be verified by an Applus-authorised verifier before use — a process Pulsar Europe arranges on your behalf.
How do I get my taxi meter verified in Ireland (Applus verification)? +
All taxi meters in Ireland must be verified by Legal Metrology through Applus, the NTA's authorised verifier. First, your meter must be programmed with the current approved tariff by a trained installer; then you (or your installer) book a verification appointment through the Legal Metrology website at legalmetrology.ie or by calling 01 413 5951. Pulsar Europe handles the programming and can guide you through booking your Applus appointment — call us on +353 87 283 5120.
What is the best ATA taxi meter for Irish taxis in 2025? +
Ireland's most popular ATA taxi meter is currently the PRIMUS RS-01 mirror mount — and the number one choice among EV taxi drivers making the switch to electric. It clips directly onto your existing rear-view mirror with no drilling or brackets, features an anti-glare multicolour LCD display, and automatically controls your roof sign. It requires no complex engine wiring and is fully compatible with all major EVs including the Nissan Leaf, Tesla Model 3 and BYD ATTO 3. For drivers who prefer a dashboard mount, the PRIMUS S-01 is the top choice. Both are NTA type-approved and available directly from Pulsar Europe at taximeter.ie.
How much does an ATA taxi meter cost in Ireland? +
ATA taxi meter prices in Ireland vary by model. The PRIMUS RS-01 mirror meter is available from €182 ex VAT, and the PRIMUS S-01 dashboard meter starts at a similar price point. Prices include programming to the current Irish national tariff. Pulsar Europe also offers flexible payment options to spread the cost of your equipment — contact us on +353 87 283 5120 for a full quote including installation and Applus verification.
Can I install an ATA taxi meter myself, or do I need a professional installer? +
Some ATA models like the plug-and-play PRIMUS RS-01 are designed for easy self-installation. However, for your meter to be legal in Ireland, it must be programmed with the current NTA-approved tariff and then verified by Applus Legal Metrology — and this verification requires the meter to have been installed and calibrated correctly. Pulsar Europe works with a nationwide network of trained taxi meter installers across Ireland, from Dublin and Cork to Galway and Limerick. We recommend using a qualified installer to ensure your setup passes Applus verification first time.

Ready to Get Road-Legal?

Call Pulsar Europe on +353 87 283 5120. We'll programme your meter, handle your Applus verification appointment and have you rolling with a fully compliant setup.

📞 +353 87 283 5120 Send an Enquiry